Monday, December 11, 2017

Entry Plan into International Market

1.    Assignment 3: Entry Plan into International Market
Due Week 10 and worth 300 points
This assignment will provide you with firsthand experience in developing a strategic marketing plan for entering a new international market. Choose a global company that you are familiar with for this paper. Note: Do not use a company from a previous assignments or discussions.
Use the Internet or Strayer Library to research the following components of the global company that you have chosen:
-        Company Profile (History & Analysis)
-        Product(s)
-        Financial Status
-        Market Position
-        Analysis of current global operating environments
-        Integrated marketing communication (IMC) Strategy
-        Strengths and Weaknesses Analysis
-        Sustainable Competitive Advantage(s) enjoyed by the firm
-        Sources of funds for the project
-        Pro-Forma Balance Sheet & Income Statement for five (5) years
-        Cash-Flow Statement

Note: You may also use the following resource for your research:
§  Financial profiles for global companies:
(http://news.morningstar.com/stockReturns/CapWtdIndustryReturns.html)
Write a five to six (5-6) page paper in which you:
1.    Choose a country into which the company you selected may expand. Note: Ensure that the country you chose is currently not doing business with the selected company in any capacity (e.g., exporting, FDI, or contract manufacturing).
2.    Develop a brief profile of the country that you have chosen. The summary should include:
a.      Geographic and historical data regarding international business
b.      Political and legal environment for conducting international business
c.      Business customs and practices
d.      Economic environment
e.      Socio-economic analysis which should include the factors of concern (e.g., population characteristics, language, GDP, taxation, personal income, labor, industries, communication networks, imports / exports, and major trading partners’ countries).
Note: Refer the following resource to complete this criterion of the assignment:
§  A Basic Guide to Exporting Contents
(http://export.gov/basicguide/eg_main_017244.asp)
3.    Ascertain the possibility and feasibility of integrating ecommerce into the company’s offering. Your research should include: 
a.      Impact of regional and global trade integration
b.      Potential volume of trade
c.      The marketing mix components
d.      Key cultural dimensions affecting marketing operations
4.    Analyze the key reasons why the entering the market in the country that you have chosen is justified. Include your research and analysis from Criteria 1 and 2 of this assignment to support the response.
5.    Determine at least three (3) potential risks of foreign market expansion using ecommerce for the country that you have chosen (e.g., language barriers, regulatory, taxation, expropriation, etc.). Suggest one (1) strategy to mitigate each risk that you have determined using weighted metrics with a baseline number(s).
6.    Suggest at least two (2) ways in which you would adapt the operational strategies of your chosen company both to fit the changing dynamics of foreign markets and to foster a competitive advantage for the company.
7.    Use at least six (6) academic resources in this assignment. Note: Wikipedia and other similar Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
·         Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

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Saturday, December 2, 2017

Create a blog entry - Instructions for creating a blog entry are in the Resources section of the subject site.

Task
This task requires you to submit TWO responses, as blogs, to each key topic in week 1 and 2 (ie a total of four responses). Blogs should be approximately 150 to 200 words each. This assessment is approximately 800 words in total. After submitting your responses into the student blog forum, you also need to submit your all the responses to the topic questions as a single word document using Turnitin by the due date. This will enable me to provide you with confidential individual feedback.
Step 1. Create a blog entry - Instructions for creating a blog entry are in the Resources section of the subject site. You are welcome to comment constructively on another students work if you so choose.
Step 2: Once you have submitted your blog, you need to paste the contents of your responses to each question into a word document then when you have done all four submit it (including your name, student number and subject name and code) via Turnitin by the due date.
Task # Topic Discussion
Topic 1 — Blog 1: What is organisational change? Blog 2: Discuss why it is necessary for contemporary organisations to appreciate the scale and scope of the change they are facing.
Topic 2 — Blog 3: Discuss some reasons why some change programs in organisations fail, or under-achieve, on the intended goals and then illustrate with a case example. Blog 4: Discuss further reasons (different from Blog 3) why some change programs in organisations fail, or under-achieve, on the intended goals, and then illustrate with a (different) case example.
Please note: The case examples need to focus upon change programs which were implemented but that failed, or under-achieved, NOT upon organisations that fail because they did not implement a change program (although organisational failure may be the outcome of a failed change program!)
Guidelines for online participation
If you are new to blogs you might be a little nervous about the process. My advice is to take the plunge, begin posting early and then actively build your confidence as you become more familiar with the process. Please ensure that you include at least ONE academic reference for each posting. Use APA6 referencing at the end of each post. This reference list is not included in the word count.
Contributions to online BLOG
The purpose of the blog, as one key medium for this assignment, is to enable the sharing of knowledge and learning between students and to enable you to make constructive comments upon each other work, if you would like to. (Note: any direct comments on others' blogs done via the blog comment function are not included in the final assignment word count). While considering the views of others (i.e the readings and other students blog posts), your own blog should reflect your thoughts and ideas related to your engagement with this material, in answering the questions.
The implications for you in crafting your contributions are to:
• keep postings short and to the point. Although these blogs are not necessarily intended as mini-essays, please construct your sentences and paragraghs so that they are intelligible to other readers.
• read other relevant blog postings before crafting yours so that you can learn from each other, and build on these postings, rather than merely repeating just what another student has written.
• go for quality of insight rather than quantity of material.
Online submission via Turnitin is required for this assignment. Details will be provided by your subject lecturer.
Rationale
This assignment has been designed to:
• Assess learning outcome 1 - Identify and define organisational change
• Provide opportunities for peer to peer and student - teacher interaction
Marking criteria
High Distinction Criteria(0 Credit Pass •
(12.75 . 15.0) Distinction 9.75) (9.7 - 7.5 ) 7.45)
(12.7 .11.25) Fail
Contributions to Forum Discussions (15 marks) Posted 4 blogs across both topics in a meaningful way. Your BLOG postings display a horou gh understanding of the req aired readings and underlying concepts including coned use of terminology. Postings integrate multiple readings, or relevant research, to support important points. Challenging assertions and explaining concepts. Postings are well. written and free of errors. Sufficient references cited. Correct use of APA6. Posted 4 Wogs across both topics in a meaningful way. Your BLOC postings display a good understanding of the required readings and underlying concepts. Posted 4 bingo across both at least 3 relevant blogs across both topics. Comments lacked depth and detail. and may contain significant errors. nsuflicient references cited. APA6 used with some errors.A6. Minimal. irrelevant, or no contributions to BLOC postings. Few or no references cited. Incorrect
Postings use, evidencem,: topics in aContributed meaningful
p---....;TP°--n‘ points --- are carefully written. Sufficient references Red. with correct use of APA6. way. some
'
postings lacked
depth and
detail. and may
. contain minor
errors. Sufficient references cited. APA6
used with
occasional
etym.
Presentation
For the written submission to Turnitin (word.docx):
• Use headings that reflect each blog question, followed by your response.
• Put the reference list, in APA6, at the end of the assignment.
• Use a title page with your name, student number, subject name and number ; assignment name.
• Submit as a word document.
Please use academic communication, including in-text references (although thes( not included in the word count).
Requirements
For this assessment you are required to use APA6 referencing to acknowledge th sources that you have used in preparing your assessment. Please refer to the CE referencing guide http://student.csu.edu.au/study/referencing-at-csu. In addition a useful tool for you to use that demonstrates how to correctly use in text referencir the correct way to cite the reference in your reference list can be found at
https://apps.csu.edu.au/reftool/apa-6
This assignment must be submitted through Turnitin.
It is recommended that your name, student ID and page number are included in tl
header or footer of every page of the assignment.
Further details about submission in Turnitin are provided in On-line submission.
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Consider the three key forces driving the new marketing realities. How are they likely to change in the future? What other major trends or forces might affect marketing?

Assessment 1: Individual assignment
Length: 1500 words
This length limit includes any text, figures, tables, in-text references, and appendices. This limit does not include the cover page, table of contents, or list of references (at the end of assignment).
Submission: On due date submit to Blackboard on Final submission link
Requirement:
There are two topics and students need to discuss both topics in 1500 words and on due date, Friday of Week 5 submit to Blackboard on Final submission link
Topics:
1. Consider the three key forces driving the new marketing realities. How are they likely to change in the future? What other major trends or forces might affect marketing?
2. What brands and products do you feel successfully speak to you and effectively target your age group? Why? Which ones do not? What could they do better?
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Provide a brief description of the theory and its relevance to the HE Sector.

Individual Assignment Requirements
Assessment Criteria
Suggested word limit: 1000 words (±10%)
Component Weighting: 20%
Due Date: 5pm Friday Week 6
Submission format: Soft copy of a Word.docx to be uploaded on Blackboard through 'Assignments and due dates' menu
Important Please note:
1. Any assignments where plagiarism or collusion is detected will be awarded a mark of zero. You will need to contact your tutor if you wish to discuss this.
2. Failure to upload the correct document or format to the assessment link will result in late penalties being applied to documents which are later submitted for marking of that assignment.
3. SafeAssign takes at least 24 hours to return a report. If you wish to check your assignment prior to submission, please allow plenty of time to use the self-check before the final submission deadline arrives; SafeAssign not returning a self-check report WILL NOT be considered a valid reason for an extension.
Assessment Description
For weeks 3, 4 and 5, e-Learning materials have been uploaded to Blackboard (see 'E-learning Activities' menu for these weekly activities) for review and application.
Based on the online clips and the theories they cover, critically evaluate their relevance to the Higher Education industry over the past 30 years. To support your evaluation, for each clip provide specific examples of organisations in the HE Industry which have been successful in their application of these theories, and others who have not.
HI6006 Competitive Strategy - Trimester 3 2017 1
Recommended Structure
For each theory (300 words):
• Provide a brief description of the theory and its relevance to the HE Sector.
• Provide an example of where an organisation/institution has successfully adopted a strategy aligned to that particular clip and an example of where an organisation has not been successful, missed an opportunity or would have benefitted from taking a different approach.
• Your report requires an introduction and conclusion
Assessment Guidelines
Students should consult the marking rubric (see below) to see exactly what is required and how your assignment will be marked.
You should enrich this assignment with ideas from other materials such as journal articles. This additional research will be necessary to obtain the best marks.
All ideas in the report must be referenced using Harvard Referencing (intext citations and full references at the back).
HI6006 Competitive Strategy - Trimester 3 2017 2
Group Report
Fail Pass Credit Distinction High Distinction
Application of selected theory to industry sector and evidence of synthesis
(8 marks) No evidence of any synthesis between argument, theory and/or
examples
Limited evidence of synthesis between argument, theory and/or
examples
Some evidence of synthesis between argument, theory and/or examples within defined
context
Clear evidence of synthesis between argument, theory and/or examples within context. Contextual issues have been identified and discussed Clear evidence of synthesis between argument, theory and/or examples within context. Contextual issues have been identified, discussed and critically evaluated
Quality of argument / Use of theory with examples (6 marks)
No justification of opinions or position taken. Unsupported by
theory and/or examples.
Limited argument supported by seminal theory and/or
examples
Clear argument supported by relevant theories. Examples used to support
and explore argument
Clear, balanced argument supported by a broad range of relevant theories. Theories and examples
evaluated and selection justified
Clear, balanced evaluative argument supported by a broad range of relevant theories.
Theories and examples critically evaluated and selection justified
Quality and justification
of conclusions
(2 marks)
No conclusion or conclusion unsupported by argument
Safe and predictable conclusions that answer the question.
Some evidence of original thought and insight.
Good evidence of original thought and insight. Introduction of innovative models /theories Good evidence of original thought and insight.
Development and evaluation
of innovative models
/theories
Quantity and quality and presentation of references using Harvard Referencing throughout including in-text citations
(2 marks)
Only 0, 1 or 2 relevant references given.
Referencing is unclear. At least 3 relevant references. Referencing mostly clear but inconsistent. At least 5 relevant references given, mainly drawn from provided sources e.g lectures. Clear systematic referencing of all sources. throughout the report. At least 7 relevant
references including at least 5 from own research including page no’s for all articles Bibliography includes at least 10 relevant references from good sources i.e. journals rather than internet/social media. Very clearly presented.
Professional Report
Formatting, Structure and
approach (2 marks)
Poorly presented, no apparent structure and/or confused writing style Limited attempt at formatting, Well structured, clear writing style Page numbering, front cover, bibliography with some attempt at formatting. Well structured, focus explicit and clear, style appropriate Good attempt at report formatting incorporating all elements at credits level. Clear focus, structure and style used to emphasise discussion Excellent attempt at formatting report. Focus clear and justified, structure and style used to emphasise argument and discussion
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1301 Mark Twain and Zitkala-Sa Essay Prompts

On Twain & Zitkala-Sa
1301 Mark Twain and Zitkala-Sa Essay Prompts
http://docsouth.unc.edu/southlit/twainold/twain.html - Mark twain
http://www.gutenberg.org/cache/epub/10376/pg10376-images.html - Zitkala-Sa
Potential essay topics. Choose one:
• Much of 19th century literature originated in the urban centers such as Boston and New York, made widely available by publishers for a national audience. How do writings by Twain and Zitkala-Sa disrupt that norm?
• Twain and Zitkala-Sa offer memoirs about their own lives which also double as social critiques of the United States. What about the United States motivates their reflections and criticism of the nation?
• Twain and Zitkala-Sa are both artful, creative story tellers and fashioners of American fables. What role did literary fiction and memoir play in the mid to late 19th century of territorial and commercial expansion?
• Surprise me. Develop your own argument using evidence from both of their writings.

Format:
1000 words
10 or 12 point font
Standard written English
One inch margins
Cite with footnotes in Chicago style, not in parenthetical MLA style.

Content:
Your paper must have a main idea/thesis/argument. It cannot be a summary of the reading.
Your paper must be carefully edited. Grammar, punctuation, and spelling count. No paper will receive and A if it has more than 5 basic writing errors.
This is not a research paper; you do not need to consult anything in print or online except the readings by Twain and Zitkala-Sa. A paper that is a summary or patchwork of paraphrased secondary sources found online but that demonstrates no reading or thinking about the reading will not receive a passing grade.

Grading:
Meet the format requirements
Have a strong main idea
Write clearly and edit your work

“A” papers do these three tasks strongly, “B” papers may be weak in one area, “C” papers may be weak in two areas, “D” papers may be week in all three areas.

Plagiarism: Plagiarism is the theft of words or ideas from another writer and dishonestly passing them off as your own. Any plagiarism- even a few sentences or a single paragraph- will result in an F on the paper. Do not be tempted to submit work you did not create.
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Identify the concept of corporate objectives and evaluate an organisation with information available in the public domain.

Task
This assessment is designed to engage you in the subject and to begin to develop an understanding of central issues in marketing. It will also be the start of the discussion and comparison with your peers on topics of the marketing concept and market management, and starts the process of the marketing audit.
In 3 sections of 200 words each (or less), Incorporating the theoretical concepts into your discussion from first two chapters of the text, and with the use of secondary research, discuss the following concepts and apply to your selected organisation:
1. Identify the concept of corporate objectives and evaluate an organisation with information available in the public domain.
2. Discuss marketing orientation concepts (i.e. the marketing concept, the selling concept or production concept) Explain with examples which concept your organisation follows.
3. What is your organisation's core marketing strategy? Discuss the strengths and weaknesses of the current marketing strategy and explain how this strategy will help your organisation reach its corporate objectives.
More information on how to complete this assessment will be provided on Interact 2
Online submission via Turnitin is required for this assignment. Details will be provided by your subject lecturer.
Rationale
This assessment assesses the following learning outcomes:
be able to assess and explain the nature of marketing and marketing management in contemporary organisations;
be able to find relevant and important information about organisations, their industries and marketplaces from secondary sources;
Marldng criteria
Criterion :The various skills to be assessed =ail Pass -Zredit Distinction High Distinction
Communication Skills This is about the presentation of the work including: Structure, Format, Grammar. including manes oor grammar, spelling, punctuation, concepts were not clear, no oaragraphs or ormaning- no images, ables or illustrations darks 0 Some grammatical errors, dinor grammatical errors, sentences were clear and complete, structure and format were used to aid the reader including diagrams, tables and manes, that were relevant o argument, but were still '10t fully explained or described Marks 1.5 =ree of grammatical errors Structure and format were clear Sentences were well sonstructed. Language was concise. Excellent use of diagrams, images and tables Free of grammatical errors Structure and format were clear, logical and consistent.
Value 10% sentences were clear and that were both visually appealing as well as clearly relevant and explained Marks 2 Sentences were well constructed. Exceptional use of diagrams. images and tables, clearly relevant, explained and insightful links made
Grade range 0.2.5 complete clear structure and formatting using Marks 2.5
headings,
and sub headings, some ilustrations and diagrams, but riot explaned and only, decorative
Marks 1
Theoretical analysis skits This criterion is about defining, describing and evaluating the Concepts were not Concepts were defined, there was an anempt to provide descriptions with examples to explain, limited analysis Marks 2 Clear and relevant definitions and descriptions with examples, some attempt to develop analysis by comparing and contrasting of concepts :leer definitions, descriptions with examples and analysis of concepts with comparison, with clear evaluations and conclusions Marks 3.5 Clear definitions, descriptions with examples and analysis of concepts with highly insightful and perceptive comparisons, evaluations and conclusions Marks 4.5
Concepts that were found when researching the topic Value 40% Grade range 0-4.5 defined, described or evaluated, mainly listed without explanation Narks 0 Narks 2.5
Application dulls This criterion is about linking theory to a specific context, explaining how it relates to a product/company and making recommendations Value There was no or limited application to the case study, no examples provided no wornmendations Marks 0.2 Case study was Dose study was described and identified. The context was connected to theory with clear links. There were lase study described and dentified and insightful evaluations were made. The centext was connected to theory with clear, creative and logical links. There were Case study described and identified and insightful evaluations were made. The context was connected to theory with exceptional, logical and imaginative links. The market discussion were highly relevant, realistic and supported with explicit connections to theoretical arguments
40% Grade range for 0- 6 described and identified. The context was connected briefly to theory, but the •elevant market discussions Marks 4 relevant, well Mark 6
discussion was not well supported by arguments Marks 3 supported mar discussions
with explicit connections to
theoretical
arguments
Marks 5
Referencing Mils There was limited or no attempt at in text or end of text referencing Marks 0 There was an attempt to apply feterencing applied. iowever style/application rwas inconsistent with 'some errors in ,ext/reference Gm dark 1.25 Both the in text and end reference list were consistent in terms of style and application of APA6. Marks 1.5 Both the in text and end Reference list were consistent n terms of style and application of APA6. Referencing apparent n all places where expected. Narks 2
This criterion was about the referencing, but style and
application of APA application were inconsistent and sane points remain unreferenced Marks 1
6th referencing
Value
10% Grade range 0-2
Presentation
Report format should be used for Assessment Two. However, you do not need to include an executive summary for the first assessment.
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Select one (1) not-for-profit organization in an area of interest to you and review the financial statements and audit report for the organization.

Select one (1) not-for-profit organization in an area of interest to you and review the financial statements and audit report for the organization. The financial statements and audit report of the not-for-profit organization should be readily and publically available on an active Website.
Write a three to five (3-5) page paper in which you:
Analyze the selected not-for-profit’s financial statements to determine if the statements conform to Financial Accounting Standards Board (FASB) guidance in Statement No. 117, Financial Statements of Not-for-Profit Organizations (FASB ASC 958-205-45). Explain the selected organization’s use of the three (3) fund categories. Recommend at least two (2) areas of potential interest to the stakeholder concerning the status of revenue and expenses. Analyze the organization’s statement of cash flows. Explain the format that the organization utilizes, including any unique areas of emphasis that differ from-GAAP accounting format. Compare the organization’s reporting of pledges and contributions to its reporting of exchange transactions. Discuss the funds that are utilized. Assess the fiscal condition of the selected organization utilizing and interpreting financial indicators, using financial ratios that are widely accepted as being indicative of fiscal health. This assessment should also be expanded to include fund-raising analysis, program review, contributions, and grant analysis and revenue analysis. Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length. The specific course learning outcomes associated with this assignment are:
Assess the accounting and financial reporting requirements for not-for-profit organizations. Use technology and information resources to research issues in government and not-for-profit accounting. Write clearly and concisely about government and not-for-profit accounting using proper writing mechanics.
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Geometry is a very broad field of mathematics composed of a wide range of tools that can be used for problem solving.

Geometry is a very broad field of mathematics composed of a wide range of tools that can be used for problem solving. In this module, you are going to research three examples of the implementation of geometry that would employ the use of the Pythagorean Theorem as a problem-solving tool.
The examples you find can come from several different fields of study and applications such as construction, city planning, highway maintenance, art, architecture, and communications, to name a few. The examples you find must clearly demonstrate the use of the Pythagorean Theorem as a tool. Your textbook—Chapter 10, “Modeling with Geometry”—would be a good reference to consult for some examples illustrating the use of the Pythagorean Theorem in applied situations.
For each example you share in your post, address the following:
Demonstrate the use of the Pythagorean Theorem in the solution of this problem.
How is the Pythagorean Theorem applied to help solve this problem in this application?
Why would the Pythagorean Theorem be applied instead of employing some other mathematical tool?
What tools, unique to this application, would be necessary to get the measurements needed to apply the Pythagorean Theorem?
Are there other geometrical concepts that are necessary to know in order to solve this problem?
Are there any modern tools that help solve this kind of problem that either provide a work around, or that rely heavily upon, the Pythagorean Theorem?
When constructing your response, consider the theories, examples, and concepts discussed in your readings this module, and refer to them to support your conclusions.
Write your initial response in a minimum of 200 words. Apply APA standards to citation of sources.
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Career Goals and Assessing the MSHRM Program

Career Goals and Assessing the MSHRM Program" Develop a timeline for your most important career goal(s) over the next five (5) years. Describe any formal training, certifications, or other skillsets you must obtain in order to achieve these goals. Assess the three (3) most important experiences you have had in completing the Strayer University MSHRM program. Suggest three (3) recommended improvements to the program.
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In the state (Arkanas) you plan to practice, what are the laws about physician supervision/oversight?

 In the state (Arkanas) you plan to practice, what are the laws about physician supervision/oversight? Where do you go to determine your sc...